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Sep 302 min read

How Swimming Teaching Changed Jade's Life

Jade Robinson was very shy at school, and with an interest in travelling and photography, never imagined she would have the confidence to...

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Sep 231 min read

Struggling with member retention? The answer might be hiding at the Apple Genius Bar.

In the fitness industry we often assume our members know they can ask for help but do we actively invite them to do so? When I bought...

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Sep 101 min read

Change is Happening

Let’s face it—gyms aren’t the one-size-fits-all solution we sometimes think they are. While many of us thrive in that environment, others...

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